About Us

Founded by global award-winning artist and creative director Constantinos Panayiotou, PET LIGER stands at the intersection of fashion, art, and technology. Known for its outlandish silhouettes and sculptural footwear, the brand pushes boundaries both digitally and physically - redefining what modern luxury looks like.

PET LIGER has launched multiple groundbreaking digital collaborations, including sold-out drops on Wilder World, the viral LIGERslides, and a pioneering presence in Gucci’s Vault Art Space. Its debut physical product, the award-winning LOVE HEELS, was handcrafted in Italy and celebrated for its radical design and cultural impact.

Built for a new generation of forward-thinkers, creators, and digital natives, PET LIGER fuses fashion, technology, and gaming into a new creative ecosystem where design and play collide. The mission is simple - to be the most playful brand in the universe, using imagination, community, and technology to shape the future of self-expression.

Every decision at PET LIGER is intentional. The brand leads rather than follows - merging sustainability, digital experimentation, and Italian craftsmanship to create products and experiences that challenge conventions and redefine standards.

With a passionate global community that includes icons from music, gaming, culture, and fashion, PET LIGER is more than a brand - it’s a playground for innovation. A world where art meets code, and style becomes an interactive experience.

Because in our universe, Love Heels Everything.