PET LIGER has officially opened its first Roblox flagship store inside Hex Mall, joining some of the most iconic global fashion and culture brands and introducing our digital muse Mia in a fully immersive retail world.

Mia is PET LIGER’s first character born for the metaverse. She represents our style, attitude, and design language in digital form, bringing the brand to life through play, identity, and self expression for a new global audience.

Inside the Hex Mall flagship, visitors can explore Mia’s full digital wardrobe, including the Mia Shirt, Skirt, Tie, Mask, and Socks, alongside PET LIGER icons like the Love Heels in Bubblegum and Red, the Love Bag, and the LIGERvision and LIGERvision HERO glasses.

Since launch, the Love Heels in Bubblegum have become one of the highest grossing products in the entire Hex Mall, with players earning tokens through games across the mall and spending them on PET LIGER and other top brands.